What is French Days Shopping Festival? French Days Shopping Festival Review

introduce

The French Days shopping festival will last for five days, with discounts ranging from 20% to 80%.

The French Days shopping festival is open to all e-commerce platforms, and they can freely formulate promotion plans and efforts according to their actual conditions. Therefore, after the event was released, many websites including Kiabi, Sarenza, Monoprix, and Auchan also announced their participation in the French Days shopping festival.

Duration

The French Days shopping festival will last for five days, from April 27 to May 1. Discounts range from 20% to 80%. The shopping festival is held during the transition from spring to summer and close to the 2018 World Cup in Russia, which has unlimited potential, especially for outdoor, clothing, home, film & video, and sports products.

Purpose

Through the French Days shopping festival, Cdiscount and other e-commerce platforms hope to make French consumers more accustomed to online shopping and create a new shopping experience for this emerging consumption model, striving to create a "Black Friday" exclusively for French consumers.

References

• 1. Cdiscount and five major French e-commerce platforms jointly launched the French Days shopping festival: Winshanghui [reference date 2018-04-22T16:00:00.000Z]