What is Amazon Customer Insights? Amazon Customer Insights Review

cost

Sellers only need to pay when they receive a response from the user.

The visitor behavior data types include

1. Users who have purchased products

2. Visitors who viewed the product

3. Users who viewed the product but did not purchase it

4. Customers who have purchased similar products

The Customer Insights theme contains:

1) Purchase behavior

2) Product awareness

3) Product opinion

4) Create your own question

Example of question:

Usage scenarios

1. You want to bundle products. You need to decide which products to include or exclude.

2. You are selling in an unfamiliar category and want to determine what kind of products customers in that segment are looking for.

3. You want to determine what marketing strategies are—or aren’t—bringing customers to your store.

4. You want to know what makes customers leave your product or switch to competitors on the site.

5. You need to measure the effectiveness of your pricing strategy, product description or product.

6. You need help deciding which products to stock up before the next season or peak season.

7. You need to measure customer satisfaction (this is especially important if your Amazon feedback is not so good.)

8. You have just launched a new product and want to develop the right marketing or pricing strategy.

References

• 1. Analysis of Amazon Customer Insights: Sohu [cited on 2018-01-25T16:00:00.000Z]