Common ways for Amazon sellers to solve negative store reviews

Common ways for Amazon sellers to solve negative store reviews



As a core factor for the smooth operation of products on the Amazon platform, reviews have always been a key data item that all Amazon merchants need to manage. Foreign customers on Amazon are generally not accustomed to leaving reviews for products after shopping. Therefore, the natural review rate on Amazon is generally low, at around 1-5%, especially in Germany, where the review rate is even lower.
A bad review can have a big impact on the seller's store. Negative reviews in the early stage of a new store may directly lead to no sales of products. As we know, there are many reasons for negative reviews, and different types of negative reviews have different handling methods. Today, the editor will talk to you about the common methods used by Amazon sellers to solve negative reviews of stores.
Common ways to resolve negative reviews:
1. Contact the Amazon team to delete
This question is for illegal reviews. In a review, there are some words that are not allowed by Amazon. Such reviews can be deleted by contacting the Amazon team. For example, hate speech, disgusting content such as discrimination against Chinese products, one-word reviews, speeches that promote illegal behavior, promotional reviews, etc. If you encounter such a bad review, the seller can directly email the Amazon review team.
2. Increase reviews or increase the weight of positive reviews to dilute negative reviews
In addition to deleting negative reviews, you can also increase positive reviews to dilute negative reviews and reduce their impact. If you want to get more reviews in a short period of time, the fastest way is to cooperate with a review agency. It is recommended to choose real-person reviews, which have a high review rate and strong security.
3. Click reportabuse+comment
This button is one of the ways Amazon determines whether a review is in violation. If a review clicks Report Abuse a lot in a short period of time, the review may be automatically deleted by the Amazon system. Even if it is not deleted, after hundreds of clicks, the review will fall to the back of the review page, and the impact on conversion rate will be minimized.
4. The seller takes the initiative to contact the buyer
Since Amazon has encrypted the order interface, it is difficult for sellers to capture the buyer's email address and other information. Sellers may be able to find orders by the username that left the bad review. This can be done when there are fewer orders, but when there are more orders, it is difficult to operate due to too many customers with the same name. In addition, it is easy to cross Amazon's red line when communicating with buyers about deleting reviews in internal messages. If the wording is not careful, there may be a risk of being judged as manipulating reviews. When using this method to contact buyers, be sure to express yourself as tactfully as possible, and don't go straight up and say that you will give him products or money to delete the bad review.
5. Contact the service provider to delete the negative review or find the buyer's email address
The main reason for asking service providers to help is that they have the resources in this area. For example, they can obtain the buyer's email address through internal or crawler methods, and then persuade the buyer to delete the negative review through a series of operations. The conditions for deletion may be commissions or other valuable things. Of course, this method has the risk that the buyer is unwilling to delete the negative review or even report it.

<<:  14 daily operation tips for Amazon

>>:  Amazon product selection: How to avoid the distorted data-based product selection and market capacity trap

Recommend

What is Lay-Buy? Lay-Buy Review

Lay-Buy is a delayed, affordable payment method fo...

What is SellerTool? SellerTool Review

Saitu Pro is positioned as an order management pla...

What is Seller Dynamics? Seller Dynamics Review

Seller Dynamics is a fully functional and fully su...

What is Shiding Shield? Shiding Shield Review

"Shiding Shield" is an intellectual prop...

What is Wooplr? Wooplr Review

Wooplr is a consumer content-driven fashion e-comm...

What is ScanLister? ScanLister Review

ScanLister can help Amazon quickly upload products...

Winter storm is coming back! Amazon and UPS issue delivery delay warning!

According to foreign media reports, on January 31,...

What is John Lewis? John Lewis Review

John Lewis is the largest department store in Lond...

Surpass 90% of Amazon operations! 9 ways to find the best Amazon keywords!

The importance of keywords is self-evident. Keywor...

What is Hehu Technology? Hehu Technology Review

Hehu Technology (Shenzhen Hehu Technology Co., Ltd...

What is Shopee product review and ban? Shopee product review and ban review

Why is the product banned? How to deal with it ? C...

What is Jitta? Jitta Review

Jitta was founded in 2014 and is a stock analysis ...