What is Zhenzhen Haitao? Zhenzhen Haitao Review

Founder Introduction

Liang Jianfeng, founder and CEO of Zhenzhen Haitao and founder of Yipin Baike, was formerly the marketing director of the tablet division of Aigo Electronic Technology Co., Ltd.

Founder and CEO Liu Jun is an early researcher and practitioner in China's Internet O2O field. He once founded the community e-commerce "Downstairs Store" and has rich experience in e-commerce operations and market planning.

Platform Introduction

Zhenzhen Haitao focuses on C2C live video shopping with real people, real products and real scenes. It cleverly combines the real-time live video broadcast of "Inke" with the buyer purchasing of cross-border e-commerce. Buyers live broadcast overseas shopping scenes in real time, and consumers can interact with buyers in time and place orders directly during the buyers' live broadcast.

The Zhenzhen platform is accumulating tens of millions of global buyers, merchants and brand owners. Some of them are flight attendants, international students, overseas immigrants, overseas Chinese business people, fashion gurus and other responsible friends. They live broadcast shopping scenes while shopping in countries around the world, allowing consumers to interact with the merchant anchors in real time, go shopping together, enjoy the real shopping fun and place orders directly.

Shopping Methods

The buyer publishes a live broadcast preview of a certain product - users can choose to make an appointment for the live broadcast - when it is about to start, the platform will notify the user through text messages - the live broadcast lasts about 20 minutes, the buyer is shopping in the store, and the user can send text (bullet screen) to communicate with the buyer in real time - after the user places an order, the buyer takes the product to check out.

Loan issuance method

After the buyer makes his purchase, each shopping bag contains the personal information of the corresponding consumer's goods; every Tuesday and Friday, logistics staff will pick up the goods at the door, pack them according to the characteristics of the goods, and ship them out in a unified manner.

Due to the platform cooperation, "Zhenzhen Haitao" can currently get a 10% discount on logistics costs. "After the volume increases, the discount will be even lower."

Function Introduction

1. Live video broadcast of global shopping, live broadcast of discounts and promotions in various stores, buy goods without hesitation, grab orders quickly;

2. Sign contracts with certified buyers, cooperative stores, and international logistics to ensure 100% authentic products;

3. From live broadcast to product delivery, we truly control the entire process and serve buyers and users;

4. Invite your friends to watch and buy together, discuss and interact on the spot, and the group purchase price is the best.

Buyer entry

When buyers join the platform, they need to go through eight identity verification checkpoints, including verification of their ID card, passport, family, friends and other information, which will be publicly displayed in the buyer's space to ensure the buyer's authenticity and reliability.

Settlement Flowchart

Development History

In April 2016, Zhenzhen Haitao App was launched. Currently, there are more than 160 certified buyers on the platform, and it has opened services in eight countries including the Netherlands, Australia, Germany, Singapore, Japan, and Malaysia.

In August 2016, the Android version was launched.

Financing

In May 2015, it received a seed round investment of RMB 500,000.

In December 2015, Zhenzhen Haitao received 2 million in angel round financing.

In November 2016, it completed a RMB 20 million Series A financing round, with Xiaomi as the investor.